Knowledge Areas:
  • Branding Philippine Products and Services
  • Digital Media Advertising and Interactive Design
  • Visual Merchandising

Prof. Maria Socorro Romabiles

Founder and Executive Creative Director, Idiyanale Consultancy and Studio

Adjunct Professor, Asian Institute of Management

Corinne is a research fellow of the Science, Engineering & Management Research Institute (SEMRI) of the University of Asia & the Pacific (UA&P) and is a UA&P part-time professor of Nation Branding & Cultural Diplomacy at the Political Economy Program and Design Thinking at the Information Technology Department. Her on-going study on Art-Science has brought her to Harvard Univ., Case Western Reserve Univ. (2015) and Silicon Valley tech-companies like Google, Intel & MIPS in 2012 – 2018. She was a professor of art & communication among Engineering, Science, Multimedia Arts, IT & Business students in Mapúa University from 2010 to 2020. At present, she is working on an Art-Science agenda for Mapua Schools as well as the DOST’s Philippine Council for Health Research and Development.

Corinne has been in Education for 28 years and had stints in SOFA Design Institute, San Beda Univ., Univ. of San Agustin-Iloilo City, SOFA Design Institute & PAREF Woodrose. She is an affiliate of the State Universities & Colleges Teacher Educators Association of the Philippines (SUCTEA, Inc.), the International Institute for Asian Studies (IIAS) and a partner of Project Reboot USA, a digital detox & healthy tech-habits program for teens and is an active member of the International Futures Forum (IFF) based in Fife, Scotland. In 2017, she crafted the AghamArte Program, an Art Studies and Ideation Lab training for STEM teachers & professionals to assist K12 and Higher Education Institutions to transition to Smart Schools equipped with 21st Century Curriculum and prepared for digital transformation. In 2021, she trained heads of State Univ. & Colleges in Art-Science Thinking under the AIM-CHED’s Global Academic Leadership Program. Today, AghamArte is running at the West Visayas State Univ. in Iloilo City, St. Louis College, Bulacan and the Continuing Real World Education Center of UA&P.

Currently, she is also an adjunct faculty of the Master in Innovation & Business Program (MIB) of the Asian Institute of Management (AIM) where she teaches a course she authored on Art-Science Thinking. In 2019, she crafted a program called Branding Things Filipino under the School of Executive Education & Lifelong Learning (AIM) with 2 areas of focus: Filipino Branding for the Global Market and Corporate Branding for Filipino Companies. Groups that have attended her Philippine Branding course include the Foreign Service Institute, San Miguel Corporation, Converge ICT, the Dept. of Tourism, Filinvest, TESDA, NEDA, the British Council, National Commission for Culture & the Arts, Lazada, Petron, Unilab, Cocolife, National Museum, Philippine Consulates (US), Fil-Am MSMEs, UP Visayas, Letran College of Business, College of St. Benilde and other schools around the country.